Choosing a Symbology
A symbology is the encoding scheme a barcode uses, and picking the right one starts with where the code will be scanned. For retail products sold at a checkout, use the format your region expects. EAN-13 is the global standard for consumer goods, while UPC-A is used in North American stores. Both are tied to the registered product number printed on packaging.
Logistics has its own needs. ITF-14 encodes the shipping container code on cartons and pallets, where the printing surface is rough and the code is scanned in motion. Its wide bars survive that environment better than a dense retail symbol would.
For everything else, Code 128 is the general workhorse. It packs both numbers and letters into a compact code, which makes it ideal for internal inventory tags, asset labels and tracking numbers. This tool supports nine symbologies in total, so you can pick the EAN-13, UPC-A or Code 128 generator when you know exactly which format you need.